MGMTEX 445B

Strategic Management Research

Description: Fieldwork, four hours. Limited to Executive MBA program students. Preparation of strategic overview of selected company entailing collection and analysis of primary and secondary data, including (but not limited to) interviews of corporate executives, corporate financial and marketing data, industry reports, and customer and competitor interviews and/or surveys. In Progress grading (credit to be given only on completion of course 445C).

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